![Skip to main content [Access key M]](/prudential-plc/images/spacer.gif){kind=small}
|
|
Group Strategy OverviewOur objectivePrudential’s overriding objective is to generate sustainable value for our shareholders by combining a clear focus on delivering profitable growth in the short term, with sound strategic positioning to capture long-term growth opportunities. Our strategic focusOur strategy is centred on the global retirement opportunity, where we believe we have the assets and capabilities to capture a disproportionate share of this growing profit pool over the coming years. Our key marketsGeographically, we will focus on expanding our existing franchises in Asia, the US and the UK, where we already hold strong and often market-leading positions. Our assets and capabilitiesWithin these markets, we will continue to leverage our brands, our product innovation skills and our investment management and risk management expertise to develop and deliver solutions that meet the changing needs of customers throughout their pre- and post-retirement years, and we will further strengthen our powerful distribution networks to enable us to bring those products to market successfully. We will use our local knowledge to ensure we tailor solutions to local market needs while, at the same time, continuing to leverage the benefits of the Group as a whole in terms of greater capital efficiency, greater risk appetite and operational synergies. |
RELATED WEBSITESPrudential UK Insurance Operations
M&G
Prudential Corporation Asia
Jackson
PruHealth
Prudential France
PRUPIM
M&G International (Austria)
M&G International (Germany)
Prudential M&G
|
